Issue link: http://howardcc.uberflip.com/i/1140073
2 Fall 2019 443-518-1700 howardcc.edu/ConEd Career Preparation Applied Office Skills Administrative assistants and secretaries are some of the most in-demand workers in the business world today. Learn how to provide support by making daily routine plans, phone etiquette, filing systems, handling information requests, and performing clerical functions such as, receiving visitors, ar- ranging conference calls, and scheduling meetings. .9 CEUs. $150 (includes $70 in fees*) Tue,Thu 6:30pm-9:30pm, Sep 17-Sep 24 XA-301 M1800 #5292 Laurel College Center Essential Job Skills NEW! is course will provide instruction in general employability skills. ese job skills include: goal setting, communication, social skills, time management, organization, and interview- ing skills as well as the skills and attitudes to make appropri- ate work-related decisions, and become strong members of a work team. e course is designed to guide you through learning these skills that can be transferable among a variety of jobs and careers and are considered essential in any em- ployment situation. 3.0 CEUs. $475 (includes $295 in fees*) Tue,Thu 4pm-5:30pm, Sep 17-Nov 21 YD-101 9032 #4872 Hickory Ridge 110 Marketing & Social Media Marketing Strategies for Today and Tomorrow Learn the timeless marketing basics that every business owner must know, including marketing metrics, targeting by profiling, advertising, sales, customer service, web strategies and more. $70 (includes $40 in fees*) Sat 9am-4pm, Nov 23 XB-340 M1612 #5399 Laurel College Center Digital Marketing Certificate Earn a Continuing Education Certificate of Completion for Professional Development. is three-part series cov- ers the essentials of eMarketing. You will explore ways to improve email promotions, increase website traffic, and online advertising techniques. You will receive an email with login instructions by the start date. Please visit yougotclass. org/catalog.cfm/HowardCC or call 443-518-4680 for more information. $495 (includes $470 in fees*) Sep 3-Nov 29 XO-933 4087 #5087 Online BUSINESS SKILLS Explore a wide range of business skills for developing your career, including courses on communication, entrepreneurship, project management, marketing strategy, and leadership fundamentals. COURSE NOTES * Fees not eligible for waiver. ** Neither XE courses nor their fees are eligible for waiver. (S) = Supplies needed. Instructor will provide list at first class. (T) = Textbook recommended or required. Purchase at HCC Bookstore or online before first class. Introduction to Social Media Learn the basics on a few of the most popular social media platforms for business use, including Facebook, Twitter, LinkedIn, Instagram, and more. Create a social media strat- egy for your business, do a quick audit of your own social media presence, and find out why millions of businesses are finding social networking to be profitable and key to their branding. $60** (fee based, no waivers) Mon 9am-12pm, Sep 30 XE-302 8149 #5150 Gateway Campus Lab E Fri 9am-12pm, Nov 1 XE-302 8151 #5153 Gateway Campus Lab E Marketing Your Business on Facebook Optimize your business presence on Facebook – the most popular social media platform worldwide! Get an up-to-date overview of all the features for businesses on Facebook, in- cluding Pages, Groups, Messenger, Fundraisers, and Ads. Get started on your first Facebook Ad campaign, get some tips on how to manage the Facebook algorithm, and learn how to reach your ideal customer on social media. Prerequisite: It is recommended that you have a Facebook Business Page or Group. $60** (fee based, no waivers) Mon 1pm-4pm, Sep 30 XE-560 8150 #5152 Gateway Campus Lab E Make Instagram Work for You Drive more customers to your business with Instagram! We'll cover the basics of using Instagram for your business, provide an overview of all the latest features and updates, and show you how to plan, manage, and optimize your Instagram strategy. Create your first Instagram Story, and learn how to communicate your brand's values on Instagram. Prerequisite: You must have an Instagram Business account. ree hours. $60 (fee based, no waivers) Fri 1pm-4pm, Nov 1 XA-391 8152 #5154 Gateway Campus Lab E Social Media for Business Series Earn a Continuing Education Certificate of Completion for Professional Development. Learn to communicate, market and serve customers using social media in this three-part series. Discover the principles of communication that apply across all social networks and how these networks work. Facebook, Twitter, blogging, YouTube, LinkedIn, and more are discussed. You will receive an email with login instruc- tions by the start date. Please visit yougotclass.org/catalog. cfm/HowardCC or call 443-518-4680 for more information. $495 (includes $470 in fees*) Sep 3-Nov 29 XO-900 4086 #5086 Online